FASHION | Armani and Net-A-Porter Are Teaming Up To Bring Us A New-Gen Shopping Experience

Armani and the Yoox Net-A-Porter  are entering the next phase of their 20-year relationship with plans for a new – gen shopping experience. Over the next two year, the two brands will work together to develop a ‘revolutionary, digital and integrated shopping experience’ for its customers, integrating Armani’s physical boutique with its digital sites with the aid of YNAP’s global logistics network, this blending of analog and digital spaces aiming to create a seamless shopping experience for Armani’s clients. The ongoing pandemic has reiterated the need for designers to adopt a more innovative approach to fashion retail, with Armani seeing this shift as an opportunity to build a deeper relationship with its clientele and understand their expectations from the brand. This new technology will allow for a far more flexible  shopping experience, with customers soon able to access all available products across both online and offline channels, and  benefit from the full potential of both, this revolutionary development seeing grater sustainability, transparency and circularity for Armani in a period of rapidly evolving shopping habits and demands.


Princess Mary Of Denmark Epitomizes Royal Elegance For A Charity Event

Crown Princess Mary of Denmark appeared every inch the glamorous royal as she attended an event held in honour of UNICEF. The Danish princess arrived at the 60th anniversary of the UNICEF Supply Division in Copenhagen wearing a burgundy Alexander McQueen Blazer on top of a black ensemble. Known for her love of ultra-chic tailoring,…

New York Flower Show Celebrates ‘Remarkable Women’

NEW YORK – Thousands of flowers in brilliant hues of pink, purple, blue, orange, and yellow greeted visitors at Manhattan’s Hudson Yards in New York City for the Fleurs de Villes FEMMES floral show. ‘We’re so thrilled to be back here for our third show at Hudson Yards. And we’re bringing our FEMME show, which…

Spain Lauds Queen Letizia’s Modernizing Role As She Turns 50

PARIS, France – Spain’s Queen Letizia turned 50 on Thursday. It’s only a birthday but Spain is taking the opportunity to assess its scarred monarchy and ponder how the arrival of a middle-class commoner may help shake up one of Europe’s most storied royal dynasties into a modern and more palatable institution. Divorced and a…

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