FASHION | How To Sustainably Update Your Birkin Bag

Today’s fashion industry reset message came courtesy of the Council of Fashion Designers of America (CFDA) and the British Fashion Council (BFC). It urged brands, designers, and retailers to slow down and limit the incessant flow of merchandise generated, resulting in wasted inventory. Following years of chasing the latest trends, consumers remain hungry for the … Continue reading FASHION | How To Sustainably Update Your Birkin Bag

INSPIRATIONAL WOMAN | This Is How Amina Muaddi Became The Best Footwear Designer Of The Year

It is no secret that Amina Muaddi is at the origin of today’s most in-demand footwear label. After launching her designs, the rising shoe designer immediately grabbed the attention of world-renowned star Rihanna, whose affection for the brand and the talented artist has grown to such an extent that is prompted her enlisting the designer … Continue reading INSPIRATIONAL WOMAN | This Is How Amina Muaddi Became The Best Footwear Designer Of The Year

ART DECO | Elie Saab Just Launched Home Collection

Hot on the heels of the announcement of Emaar’s Elie Saab Residences, the Beirut-based brand has added another notch to its ever so stylish belt. Say hello to ELIE SAAB HOME. The launch features living, dining and bedroom furniture, as well as lighting – and it’s very bit as chic as you’d imagine. “Over the … Continue reading ART DECO | Elie Saab Just Launched Home Collection

GET INVOLVED & CREATE BETTER WORLD| Nadine Nassib Njeim And Aseel Omran Star In Bvlgari’s New #Givehope Campaign

Historic jewellery house Bvlgari presents their newest #GiveHope campaign, and it features some familiar faces. The Roman jeweler has been working closely with Save the Children for 10 years to raise awareness and empower millions of children to build a better future through education. The latest black and white campaign shot by Rankin features actress … Continue reading GET INVOLVED & CREATE BETTER WORLD| Nadine Nassib Njeim And Aseel Omran Star In Bvlgari’s New #Givehope Campaign

BUSINESS | L’Oreal’s Lancome Beefs Up Stores As Luxury Cosmetics Take Off

PARIS | FRANCE – L’Oreal Lacome brand is planning to open a flagship store in China after launching its first major showcase in Paris this week, its chief executive said, as the company capitalizes on booming demand for high-end cosmetics. Luxury goods makers and beauty firms are increasingly shifting online, but many are also sprucing … Continue reading BUSINESS | L’Oreal’s Lancome Beefs Up Stores As Luxury Cosmetics Take Off