Today’s fashion industry reset message came courtesy of the Council of Fashion Designers of America (CFDA) and the British Fashion Council (BFC). It urged brands, designers, and retailers to slow down and limit the incessant flow of merchandise generated, resulting in wasted inventory. Following years of chasing the latest trends, consumers remain hungry for the new. Many are trying to create a fresh culture of fashion, however, one that favors purchasing product that is intended to last a lifetime. Certainly, there are maisons that boast the luxury craftsmanship and know-how to create pieces of the like. Notably, Louis Vuitton and Hermes. A young woman gifted an Hermes Birkin bag, passed down from her mother, or even grandmother, might treasure it with even greater enthusiasm than if it were new.
If you are seeking to update your collection of Hermes and Louis Vuitton bags, consider having an artist take a brush or needle and thread to them. In 2013, Kanye West commissioned American contemporary artist George Condo to paint a Birkin bag for Kim Kardashian for Christmas. Today, designer Jonathan Riss is trying his hand at embroidering the iconic bag to spectacular effect. The designer behind the brand, Jay Ahr, was hand-picked by his contemporary Marie France Van Damme to spotlight on her new platform supporting small business and craftpople Curated by MF. Ahr is renowed for recreating vivid cultural themes using innovative embroidery techniques transforming each vintage into a contemporary object of art. Along with the Birkin, he has breathed new life into vintage Louis Vuitton and Hermes Kelly and Constance handbags with unique hand – embroidery.