FASHION | Adidas’ Latest Campaign Shot In Saudi Arabia

In celebration of the 50th anniversary of its iconic superstar sneakers, Adidas Originals decided to shoot its latest ‘Change is a Team Sport’ campaign in Saudi Arabia.

Featuring four talented women hailing from the Kingdom, the campaign images were photographed against the striking backdrop of the AlUla heritage site.

For the campaign, the athletic giant tapped designer Alaa Balkhy, rapper Aseel Saraj, fashion blogger Jory Al Maiman and skateboarder and actress Sarah Taibah to showcase the sportswear brand’s iconic sneakers.

It is the first time a major brand has shot a campaign at the UNESCO heritage site.


Princess Mary Of Denmark Epitomizes Royal Elegance For A Charity Event

Crown Princess Mary of Denmark appeared every inch the glamorous royal as she attended an event held in honour of UNICEF. The Danish princess arrived at the 60th anniversary of the UNICEF Supply Division in Copenhagen wearing a burgundy Alexander McQueen Blazer on top of a black ensemble. Known for her love of ultra-chic tailoring,…

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