FASHION | Amina Muaddi Among Most-Searched Brands In The World, According To Lyst

Jordanian – Romanian footwear designer Amina Muaddi’s shoes ranked as the second most-searched women’s product on e-tailer Lyst in the last quarter of 2019.

After being seen on Kendall Jenner and Hailey Biber, Muaddi’s ‘Gilda’ heels sparked an average of 60,500 monthly searches between October and December, while the brand saw a 73 percent rise in views, according to the Lyst index, the quarterly report that analyzes the online shopping behavior of more than nine million shoppers a month searching, browsing and buying fashion across 12,000 designers and e-stores.

Muddi’s designs, famous for the signature flared heels, came after the famed ‘GG’ belt by Gucci.

The 33-year-old designer launched her eponymous footwear line in August 2018, approximately one year after departing from her role co-founder and creative director of luxury footwear label Oscar Tiye.

Muaddi, who is of half – Jordanian and half-Romanian descent but grew up in  Italy, recently made headlines revealing she will help design the shoes for Rihanna’s new Fenty collection.

BEAUTY | The Top High – End Women’s Hair Trends We’ll See In 2021

With the newly introduced Covid-19 lockdown regulations we’re facing as we head further into the new year, suffice is to say that things are looking a little ‘hairy’ (if you’ll excuse the pun). And, with hairdressers now forced to close until further notice and many of us facing cancelled appointments, despite the fact that our … Continue reading BEAUTY | The Top High – End Women’s Hair Trends We’ll See In 2021

HEALTH | How To Detox

While recent times have seen the birth of  a number of traditional detox variations – tech detoxes (particularly those of the social media curbing variety) as well as skincare routine overhauls seem to have dominated our transformational hopes of late – the detoxes that continue to dominate our health – related conversations and our curiosities … Continue reading HEALTH | How To Detox

THE POWER OF INFLUENCE | Pat McGrath Is The First Makeup Artist To Be Named A Dame

The Queen’s annual list of New Years Honor was released, naming the figures across British society and culture who would receive the crown’s highest accolades for their services to the country. And for fashion and beauty obsessives, there was one name above all others which stuck out: the newly-minted Dame Pat McGrath, who becomes the … Continue reading THE POWER OF INFLUENCE | Pat McGrath Is The First Makeup Artist To Be Named A Dame

CELEBRITY | Deepika Padukone Returns To Social Media With ‘Audio Diary’

Bollywood actress Deepika Padukone, who had delated all her posts on social media, has made a comeback on the platforms with an audio diary. Padukone posted her audio diary on Twitter and Instagram. In the audio clip, she said: ‘Hi everyone. Welcome to ‘My Audio Diary’, a record of my thoughts and feelings. I’m sure you … Continue reading CELEBRITY | Deepika Padukone Returns To Social Media With ‘Audio Diary’

FASHION | Pierre Cardin, Father Of Fashion Branding, Dies At 98

French couturier Pierre Cardin, who made his name by selling designer clothes to be masses, and his fortune by being the first to exploit that names as a brand for selling everything from cars to perfume, died on Tuesday aged 98. In a career spanning more than 60 years, Cardin drew scorn and administration from … Continue reading FASHION | Pierre Cardin, Father Of Fashion Branding, Dies At 98

FASHION | TikTok Star Addison Rae Champions Lebanese Designer Andrea Wazen

U.S. Tiktok Star Adison Rae Stepped Out In A Pair Of Heels By Lebanese Footwear Designer Andrea Wazen This Week. Rae, A 20-Year-Old Dancer Who Is Regularly Spotted With The Kardashian Clan, Shared An Instagram Story With Her 32.2 Million Followers In Which She Was Spotted Wearing Clear Pointy – Toed Shoes With White – … Continue reading FASHION | TikTok Star Addison Rae Champions Lebanese Designer Andrea Wazen

THE POWER OF INFLUENCE | Lebanese Singer Yara Announced As UNICEF’s New Regional Ambassador

Lebanese pop singer Yara had been appointed by UNICEF as the regional ambassador for the Middle East and North Africa, the humanitarian aid organization shared this week on their Instagram account. ‘I am just delighted to receive this appointment with UNICEF’, Yara said in a released statement. ‘I look forward to working with my friends … Continue reading THE POWER OF INFLUENCE | Lebanese Singer Yara Announced As UNICEF’s New Regional Ambassador

WELLNESS | 8 Beauty and Wellness Resolutions To Take Forward into 2021

This year is finally coming to a close, which means it’s time to ‘Marie Kondo’ anything that doesn’t ‘spark joy‘ and make way for yourself to become a better person. Globally speaking, we are burn out: working from home has blurred the boundaries of our work/non-work’ financial security has been called into question; anxieties over the physical … Continue reading WELLNESS | 8 Beauty and Wellness Resolutions To Take Forward into 2021

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